Alpha-Brown, a market research company, focused on Ag-tech, recently conducted a research about the use and potential of organic and biological pesticides. The objective was to examine how many U.S. farmers, mainly among fruit and vegetable growers, define their crops as organic. These organic farm owners constitute as the target audience for all kinds of pesticides, including those that were developed by Agtech companies.
Our research, which surveyed more than 1,300 U.S. farmers, found that 38% of West Coast farmers define themselves as organic growers - indicates that the number of organic farmers in the area alone stands at 25,000.
Indeed, many of those farmers are not USDA certified, however, this finding demonstrates a remarkable increase in the organic trend, as more and more farmers understand the needs of the organic market and transform their operations to organic.
In the upcoming weeks, Alpha-Brown will publish a comprehensive study of all organic activity in the United and its implications for the demand for organic and biological pesticides.
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